All We Are Jewellery Campaign (Film)

'Looking Through Time’ is a live client brief for ‘All We Are’ promoting their new jewerlly collection (2022). Our idea for this campaign was jewellery signifying memories that will last with us forever. Through our film, we showcase memories that are main protagonist connects their jewerrly with. These memories are filled with love, friendship and happiness. This campaign is targetting the All We Are consumer which is a young female adult, between the ages of 18. This campaign perfeclty descibes the brand, it’s consumer and the values for connection between the viewer to the jewellery. Meaning that if you wear this jewellery these memories will come to life. The Team: Directors: Abby Gawman Sofia Olsson Editing/ Filming: Corder Carroll-Head Actors: Paula Dravniece Izzy Cannon George Branson